AI Chatbot forLandscaping Companies
Sofia is the only chatbot built specifically for landscaping companies. She answers every yard question, day or night. She sends your booking link, turning the visitors you already pay for into design consultations and regular lawn care customers.
Benefits of a landscaping AI chatbot.
Sofia handles the first conversation and hands every lead to your team, so better-sorted requests mean better consultations.
Answers when your office can’t.
Evenings, weekends and the spring rush. Every visitor gets a reply and your booking link.
Sorted before the site visit.
Each lead shows the project, the size, the timing and whether it’s a design job or lawn care, so big projects don’t get buried under mowing quotes.
Your team stays in charge.
Every lead goes to your team by text and email, so your office and designers take it from there. Sofia supports them, she doesn’t replace them.
Less wasted drive time.
Homes outside your ZIP codes and services you don’t offer get a polite reply instead of a booking link. You set these in your dashboard.
Better consultations.
Your designer knows the project, the budget range and who’s deciding before arriving, and maintenance customers still get a quick answer.
Better return on your ad money.
When more of the inquiries you already pay for become consultations, and more consultations become signed projects, your Google Ads and SEO budget goes further.
Every question Sofia answers.
The questions homeowners ask on your website, answered in your words. Prices come only from the ranges you add, and anything else goes to your team.
- Do you do weekly lawn mowing?
- Can you build a patio or retaining wall?
- Do you do landscape design?
- Can you add a fire pit or outdoor kitchen?
- Can you redo my flower beds and shrubs?
- Can you fix a soggy yard or install irrigation?
- How much does it cost?
- Do you do spring and fall cleanups?
- Do you service my area?
- Do you offer seasonal maintenance plans?
- How soon can someone come out?
- What happens at the design consultation?
- Can you remove a tree or clean up after a storm?
- Do you plow snow in the winter?
- Do you work with HOAs and businesses?
- Can I talk to a person?
A contact form gives you a name. A conversation gives you the project.
A form gives you a name and a number. Sofia’s conversation gives you the details, so your team goes into calls ready to close and your designer knows what to expect before the site visit.
The homeowner says
“A patio and a fire pit”
“We want a paver patio in the backyard.” “How much for a fire pit and seating wall?”
Sofia asks about size, materials and timing, so the request arrives already qualified.
A contact form
What your team gets
A name, a number and one line.
Still unknown
- Project type
- Rough size
- Ideas they like
- Budget range (yours)
- Timing
- Address and service area
So your office calls back to ask.
Sofia, the chatbot
What your team gets
- Project
- Patio and fire pit
- Size
- About 600 sq ft
- Budget
- $10,000 to $25,000
- Service area
- Checked, in area
What Sofia captures
- Project type
- Rough size
- Ideas they like
- Budget range (yours)
- Timing
- Address and service area
The homeowner says
“Redo the whole backyard”
“We want to redo our whole yard.” “We just bought a house with a bare backyard.”
Sofia sizes up the project and who’s deciding, so your designer arrives with the full picture.
A contact form
What your team gets
A name, a number and one line.
Still unknown
- What they want done
- Lot size
- Budget range (yours)
- HOA rules
- Who decides
- Address and service area
So your office calls back to ask.
Sofia, the chatbot
What your team gets
- Scope
- Patio, planting, lighting
- Budget
- Over $25,000
- HOA
- Yes, approval needed
- Deciding
- Both owners
What Sofia captures
- What they want done
- Lot size
- Budget range (yours)
- HOA rules
- Who decides
- Address and service area
The homeowner says
“Weekly mowing”
“Do you do weekly mowing?” “How much to mow my lawn?”
Sofia gets the address, lot size and how often, so your quote takes one call, not three.
A contact form
What your team gets
A name, a number and one line.
Still unknown
- Address and service area
- Lot size
- How often
- Start date
- Extras like edging and cleanup
So your office calls back to ask.
Sofia, the chatbot
What your team gets
- Service
- Weekly mowing
- Lot size
- About a quarter acre
- Start
- Next week
- Service area
- Checked, in area
What Sofia captures
- Address and service area
- Lot size
- How often
- Start date
- Extras like edging and cleanup
The homeowner says
“Water pooling in the yard”
“My backyard floods every time it rains.” “There’s a soggy spot by the foundation.”
Sofia asks where the water collects and how long it stays, so your team knows what kind of visit to book.
A contact form
What your team gets
A name, a number and one line.
Still unknown
- Where water collects
- How long it stays
- Near the foundation
- Slope of the yard
- Address and service area
So your office calls back to ask.
Sofia, the chatbot
What your team gets
- Where
- Back corner by the house
- How long
- 2 days after rain
- Near house
- Yes, along the foundation
- Next step
- Site visit
What Sofia captures
- Where water collects
- How long it stays
- Near the foundation
- Slope of the yard
- Address and service area
The homeowner says
“Dead shrubs along the front”
“Half my shrubs died this winter.” “We want new flower beds by the front walk.”
Sofia asks about sun, space and style, so the planting quote starts from the real conditions.
A contact form
What your team gets
A name, a number and one line.
Still unknown
- What’s there now
- Size of the bed
- Sun or shade
- Removal needed
- Style they like
- Address and service area
So your office calls back to ask.
Sofia, the chatbot
What your team gets
- Area
- Front walk, about 30 ft
- Sun
- Full sun
- Removal
- Yes, 6 dead shrubs
- Style
- Low maintenance
What Sofia captures
- What’s there now
- Size of the bed
- Sun or shade
- Removal needed
- Style they like
- Address and service area
The homeowner says
“A big branch came down”
“A tree came down in last night’s storm.” “There’s a branch on our fence and driveway.”
Sofia checks what fell and where, and marks urgent ones so your crew lead sees them first.
A contact form
What your team gets
A name, a number and one line.
Still unknown
- What fell
- Where it fell
- Blocking the driveway
- Near the house or power lines
- Urgency level
- Address and service area
So your office calls back to ask.
Sofia, the chatbot
What your team gets
- What
- Large branch
- Where
- On the fence and driveway
- Power lines
- None nearby
- Priority
- Urgent
What Sofia captures
- What fell
- Where it fell
- Blocking the driveway
- Near the house or power lines
- Urgency level
- Address and service area
Live on your site in four steps.
Here is what happens from the moment Sofia is on your website.
- 1
Paste one snippet on your website
Add a single line of code to your site. No developer, no new site, no redesign.
- 1 line of code
- 5 minute setup
- Works on any website
Paste before the closing body tag<script src="https://cdn.landscaping-ai.example/widget.js" defer></script> <script> LandscapingAI.init({ accountId: "your-account-id" }); </script> - 2
Sofia engages every visitor
She greets homeowners, answers yard questions and keeps them talking while your crews are out on jobs.
- Answers every landscaping question
- Speaks in your company’s voice
- Fully customizable
- 3
She captures what your designer needs
The project, the size, the budget range, the address and how to reach them, all in conversation.
- No forms. No friction.
- Project type and timing
- Address, budget and ownership
Megan Hayes
Today, 6:42 PM
Design consultNew- Project
- Patio and fire pit
- Size
- About 600 sq ft
- Budget
- $10,000 to $25,000
- Timing
- Fall install
- Address
- 275 Birchwood Lane
- Owner
- Yes
- Mobile
- (612) 555-0132
- megan.hayes@example.com
- 4
The lead goes straight to your team
A text and an email with the lead details, and the lead is created in your CRM with the full transcript.
- Text alert
- Email alert
- CRM updated
Email to the team
New qualified lead: Megan Hayes
Patio and fire pit, 275 Birchwood Lane, (612) 555-0132
Text message to Marcus
New qualified lead: Megan Hayes, patio and fire pit, about 600 sq ft. 275 Birchwood Lane. (612) 555-0132.
Lead created in your CRM with the full transcript

You paid up to $78 for that Sunday night backyard inquiry. If nobody answers, they’ll call another company.
Sofia answers tonight and sends your booking link.
- Cost of one Google Ads inquiry for landscaping
- $26-$78
- A typical landscape maintenance visit
- $333
- Median revenue per customer for landscape companies
- $14,682
Built for how landscapers win projects.
Every feature exists to book more design consultations and lawn care customers, and waste less of your time.
Engage every visitor
No project walks away.
Sofia
Sunday, 8:12 PM. Office closed.
Do you build patios and fire pits?
Yes, we design and build patios, fire pits and walkways. About how big is the space?
Roughly 600 square feet in the back yard.
Got it. Do you have a budget range in mind, and what's your address?
Consultation keptAnswered in seconds, so this homeowner never called the next landscaper.
Answers at 8 PM on a Sunday
Homeowners plan their yards in the evening and on weekends, and hire whoever replies first. Sofia replies in seconds, so that patio doesn't go to the next landscaper.
Answers the questions that stall a project
Price ranges, what a cleanup includes, how long a patio takes and how lawn plans work, from pages you approve. Homeowners leave sure, not wondering.
Sounds like your company
Your name, your voice and your face on the chat. More homeowners trust it and say yes to a consultation.
Capture every lead
Waste less time. Go into every consultation prepared.
Megan Hayes
Qualified before you visit
- ProjectPatio and fire pit
- SizeAbout 600 sq ft
- Budget$10,000 to $25,000
- TimingFall install
- Address275 Birchwood Lane
- Mobile(612) 555-0132
Design consultation bookedThursday, 10:30 AM. Confirmation texted.
Qualifies before you visit the yard
Project, size, budget range, timing, ownership, address and service area. You skip tire kickers and know the size of the job first.
Books the design consultation
Open slots from each designer's calendar, confirmed by text. A booked consultation is the step closest to a signed project.
Turns visitors into contacts
Name, mobile and email arrive during the chat, so every interested homeowner becomes a lead you can follow up.
Handle every job
Turn every lead into booked work.
- New chat on your website: We want a patio and fire pit built this fall. Budget is around $20,000. Rule: Design and build. Sent to Dale, Design.
- New chat on your website: Can you mow and fertilize our lawn every week? Rule: Recurring lawn care. Sent to Jenna, Lawn care.
- New chat on your website: I manage an office park and need grounds maintenance. Rule: Commercial inquiry. Sent to Tom, Commercial.
New chat on your website
We want a patio and fire pit built this fall. Budget is around $20,000.
Rule: Design and build
- Dale · Design
- Jenna · Lawn care
- Tom · Commercial
CRMGA4
Zapier
Alerts your team in seconds
A text and an email with the full transcript land the moment a lead qualifies, so follow-up starts while the homeowner is still planning.
Sends each lead to the right person
Matched by project type, area and who is free. Design-build goes to your designer, lawn care to your account manager, commercial to commercial, so every lead reaches the person who can close it.
Shows which leads become projects
See which pages, searches and ads bring booked consultations and lawn care plans, then put your budget where the work is.
Plan your season around what homeowners ask.
One dashboard shows your lead flow and what homeowners ask about, so you can staff, market and quote with real numbers.
Dashboard
Number of Contacts
38
Number of contacts collected with contact info
Total Conversations
212
Total number of conversations with Fernwood Landscaping
Messages Sent
2,904
Total messages sent between homeowners and Sofia
Time Saved
5,227
Total amount of time saved in minutes
Contact History
Contact Conversion
Conversation History
Leads by Page
Which pages on your website start the chats that become leads
- /patios-and-hardscape14
- /landscape-design11
- /lawn-care-plans9
- /contact4
What homeowners ask about
Conversations by project type, all 212
- Patios and hardscaping71
- Garden and planting48
- Lawn care and mowing39
- Pricing and budgets31
- Design consultations23
When chats arrive
Conversations by 3-hour block, 46% after 6 PM
Questions homeowners ask most
The exact questions, ranked by how often they came up
- 1How much does a patio cost?34 times
- 2Do you do design and installation?21 times
- 3Can someone see the yard this week?19 times
- 4Do you offer weekly mowing?15 times
- 5What areas do you serve?11 times
Daniel Odell
Tue, 8:12 PM
- daniel.odell@example.com
- Phone
- (612) 555-0132
- Page
- fernwoodlandscaping.com/patios-and-hardscape
- Summary
- Backyard redo with a patio and fire pit, about 600 sq ft, middle budget range. Wants a fall install. Both owners will be at the consultation.
Tags
Sofia
Hi, I’m Sofia. Ask me anything about your yard project.
We want to redo the backyard. A patio and maybe a fire pit.
That sounds like a great project. About how big is the area?
Maybe 600 square feet.
Thanks. Which budget range fits best?
The middle one.
Great. Would a fall install work for you? Here’s the link to book a design consultation. Thursday at 10:30 AM is open.
Fall is perfect. Thursday works.
Carla Mendez
Mon, 7:40 PM
- carla.mendez@example.com
- Phone
- (612) 555-0177
- Page
- fernwoodlandscaping.com/landscape-design
- Summary
- Front-yard garden beds and foundation planting. Owns the home at 62 Linden Ave. Wants a design before spring.
Tags
Sofia
Hi, I’m Sofia. Ask me anything about your yard project.
I’d like new garden beds across the front of the house.
Happy to help. Is this new planting, or are you replacing existing beds?
Replacing. The old ones are overgrown.
Got it. What’s the address, and do you own the home?
62 Linden Ave. Yes.
Here’s the link to book a design consultation. Wednesday at 8:30 AM is open.
Wednesday.
Priya Raman
Mon, 12:25 PM
- priya.raman@example.com
- Phone
- (612) 555-0108
- Page
- fernwoodlandscaping.com/lawn-care-plans
- Summary
- Weekly mowing for a small lot. Sofia sent the lawn care sign-up link instead of a design consultation.
Tags
Sofia
Hi, I’m Sofia. Ask me anything about your yard project.
Do you do weekly mowing? Small lot, about 3,000 sq ft.
Yes, we offer weekly and every-other-week lawn care. Is this a regular service you’re after, or part of a bigger project?
Just regular mowing.
Perfect. Here’s the link to sign up for lawn care in your area.
Raymond Pruitt
Sun, 7:05 PM
- raymond.pruitt@example.com
- Phone
- (612) 555-0154
- Page
- fernwoodlandscaping.com/contact
- Summary
- Drainage problem pooling water near the patio. Asked for a person, so Marcus was texted with the address and the problem.
Tags
Sofia
Hi, I’m Sofia. Ask me anything about your yard project.
Is this a real person?
I’m Sofia, Fernwood Landscaping’s automated assistant. I can answer questions and send a booking link, or get someone from the office to call you. Which would you like?
A person please. Water pools by my patio.
Done. Marcus is being texted now, with your address and the drainage problem, so you won’t have to repeat it.
Sample data for a fictional company, with invented homeowners.
What you can decide with it
Who to staff, and when
46% of chats arrive after 6 PM. Open evening consultation slots and keep someone on the phone.
What to advertise
Patio and hardscape is 33% of chats. Put ad budget behind the projects homeowners ask about most.
What to put on your pricing page
34 homeowners asked what a patio costs. Explain what affects the price so they stop guessing.
Which pages to build next
/patios-and-hardscape brought 14 leads. Write more pages like it for the projects you want.
Make Sofia your own.
Give your assistant its own name, photo and brand color. Write the context and the rules in your dashboard, and Sofia follows them in every conversation. Anything she shouldn’t answer goes straight to your team.
Custom context
Tell Sofia about your company: the services you offer, your service area, your maintenance plans and your tone. She answers in your words.
Fernwood Landscaping serves Maple Grove, Osseo and nearby. We design patios and plantings, fix drainage, and run weekly lawn care plans from April to October. Friendly and plain-spoken, never pushy.
Additional instructions
Add rules for what she should and shouldn’t do, like where to book, what to avoid, and when to hand a conversation to your team.
Service area
Only book homes in Maple Grove, Osseo and nearby. Politely decline everything else.
Pricing
Never quote a project price. Use only the budget ranges listed, then send the lead to a designer.
See which ads and searches bring in real landscaping customers.
Sofia works with GA4 and Zapier, so you can see what your ad and search budget brings in.
See which ads and searches bring jobs.
With GA4, you see how visitors from paid ads and search turn into chats and leads, so you spend where it works.
Send lead details where they’re needed.
With Zapier, the project, timing and plan interest go to your follow-up emails, spreadsheets or team alerts.
Decide with what homeowners ask.
Your chats show which projects and areas come up each season, so you know what to advertise and say on your site.
Graphics are illustrations, not real data.
Works with your CRM and your website.
Qualified leads go into the landscaping software your team already uses, and the chatbot goes live on any website in about 5 minutes.
CRM
Jobber
Housecall Pro
ServiceTitan
LMN
Aspire
Service Autopilot
CMS / Website Builder
WordPress
Webflow
Wix
Squarespace
Next.js
GoDaddy
Joomla
Drupal
What slow follow-up costs you.
Three quick numbers. We do the math.
Website chats, forms and calls from homeowners
Evenings, weekends and busy days count
Use your own average
Revenue you lose every month
$3,240
About 1.8 customers lost
Over a year: $38,880
Plus about 4.5 hours a month ($140) on inquiries that were never a fit
Example math: 10% of inquiries that get a slow reply or none would have booked. 30% of inquiries are not a fit (wrong area, wrong service, just browsing) and take about 15 minutes each, valued at $30 an hour. A planning tool, not a promise. Revenue is not profit. One-time jobs use $333, a typical maintenance visit. A design and install customer is worth far more, so try a higher first-year number to see the difference.
Flat monthly price. Cancel anytime.
Sample pricing, based on qualified leads captured each month, not conversations. A lead is a visitor who shares their contact info. No setup charge.
Solo
$99a month
For 1 to 3 crews
- Website chat
- Unlimited conversations
- Up to 35 leads a month
- Design consultation and estimate booking
- Lead alerts by text and email
Crew
$150a month
For 4 to 20 crews
- Everything in Solo
- Up to 120 leads a month
- Booking on each designer’s calendar
- CRM sync and instant lead handoff
- Reports from chat to booked consultation
- Google Analytics 4 and Zapier connections
Fleet
Custom
For 20 crews and up
- Everything in Crew
- Multiple locations
- Custom reports
- Dedicated customer success manager
- White glove onboarding
Questions and answers
Can it tell a patio project from a mowing request?
Yes. That’s the first thing it figures out, and each type gets its own questions. Design projects get a link to book a consultation, and lawn care requests go to your team with the address, lot size and how often.
Will it give project prices?
No. It can ask which budget range fits, using ranges you add to your dashboard instructions, and it can share maintenance prices you’ve written there. It never makes up a number.
Can customers sign up for a maintenance plan or pay in the chat?
No. Sofia doesn’t take payments or sign-ups. She explains your plans in your words and lets your team know who’s interested, so your team can sign them up.
What happens when our designers are fully booked in April?
Your booking link shows the next open time in your scheduling tool. If the homeowner would rather plan a fall install, Sofia notes it in the lead summary.
We still want maintenance customers. Will it turn them away?
No. They get quick, clear answers and their requests come to you by text and email. They just don’t end up on your designer’s calendar.
What details does it collect for a design visit?
Project type, rough size, timing, budget range (using ranges you set), and who will be there. Add questions about access or HOA rules to your dashboard instructions if you want them asked.
Will this replace my office staff?
No. It handles website questions and helps people book consultations and estimates so your office can focus on phones, crews and customers. It’s extra coverage on your site, not a replacement for your team.
What if someone messages about storm damage at night?
It follows the urgency rules in your instructions: asks what happened, whether anything is blocking the driveway or near the house, sends your booking link, and sends the lead to you right away by text and email. It does not promise an arrival time.
Does it answer our phones or customer texts?
No. It only works as a chatbot on your website. Your office team still handles the phones.
Is this an AI receptionist for missed calls?
No. It only works in website chat. Tools that answer your phones are different.
Does it help with my Local Services Ads?
Local Services Ads calls and messages go through Google, not your website, so Sofia doesn’t answer those. She helps with everyone who lands on your website: from Google Ads, search, your Google Business Profile, or people who look you up after seeing an ad, a truck or a yard sign. That’s the part of your marketing budget she works on.
How long does setup take?
About 5 minutes to go live. You add your details in the dashboard, add your booking link, and paste one short script on your site. It works on WordPress, Wix, Squarespace, Webflow, custom sites and more.
Can I see which ads and searches bring in leads?
Yes. With our GA4 integration, you can see how visitors from your paid ads and from search turn into chats and leads. With our Zapier integration, each lead’s details can go to the other tools you use for follow-up emails, spreadsheets or team alerts, and help you decide where to spend.

See how it would help your customers.
We’ll show you the chatbot on your own website and how Sofia handles real situations, then go over pricing.



